5 Design tips to take your sign designs to the next level

Our 30 years of experience has show that when designing custom signage for your space, it is important to take into account these 5 design tips

Everywhere we look, signage surrounds us. From massive billboard signs to the tiny little ‘S’ and ‘P’ salt and pepper icons - signage dominates our lives. Used as a warning or as a welcome, signage is a quick and easy way to communicate.

A brief history of sign shops


1

Knowing When to Choose Custom Neon Signs or Traditional Alternatives

2

Designing Custom Signs and Business Signs - Don’t Forget the Who, What, Why and Where

THE 5 W’S EXPLAINED


Design your custom sign

3

Design a Sign: Keep It Visible and Readable

Ramsign trims: Two blue rectangle house number signs placed on top of boxes

CHOOSING THE CORRECT SIZE


When deciding upon the size of the sign that you are designing, the key factor is the distance from the viewer. Will the sign be seen from the street? On a mailbox or inside a home? If an onlooker views a sign from the street, it is important to make the sign large enough to be noticed. Yet, a large size is not necessary if the sign will only be seen up close or inside a building. For example, a pub sign needs to be seen from a greater distance than a house number and therefore is larger.

Home number signs: Hand-stenciling details onto a porcelain enamel sign

CRAFTING YOUR MESSAGE


The font on your personalised metal signs must always be large enough to read. Defined lettering and fonts with enough weight also help readability. Contrary to popular belief, using ALL CAPS makes the text harder to read than capitalising the first letter. The uniform appearance of ALL CAPS stops the eye from differentiating each letter. Choosing a minimal font that works for letters and numbers is an essential step of the design process for custom signs. 

Another rule of thumb to follow is to ensure that the sign does not contain too much or too little text. At RAMSIGN, we set character limits on certain signs to ensure that the design remains legible and clear. Too little text results in lots of space, while too much text makes it hard to depict what is being said. Experiment with font sizes to ensure that your message always remains readable.

Home number signs: Black front door with white porcelain enamel house sign

AVOID CLUTTER


Everyone has heard of the phrase 'Less is More’. And this is certainly true for custom signs. A successful sign is also a simple sign.  A clear and concise message is more pleasing to the eye and is quicker for the viewer to read. Let your design breathe by adding white space. Text is an essential element in personalised door signs and balancing it with the correct level of white space will enhance the design further.

We recommend that 30-40% of the sign’s surface area should be white space. Declutter your design for optimum readability and show only the essential information. Also, consider the location of the sign. Placing it in a crowded place decreases readability. Ensure that the wall is free from distractions such as cables and light switches to make the sign stand out.

4

Typefaces for Personalised House Signs

Modern mailbox: Blue enamel signs on a yellow exterior wall next to a blue front door
Ask Nick: 

HOW TO USE TYPEFACES FOR RAMSIGN SIGNS?


The right typeface doesn’t just evoke emotions for the viewer, it also makes the sign easy to read. RAMSIGN custom signs provide the user with a live preview of their design as they are creating it. Enter in your desired text, select a typeface and see a preview of what the sign will look like. For a 100% bespoke design service, special orders allow custom fonts, colours and icons to be used in the design. Try it out, we are happy to help with any design queries.

5

Make Your Name Signs Iconic

SIGNS FOR ALL THE FAMILY - ADD AN ICON!


Home number signs: Home number signs: Black circular porcelain enamel house number signs

THE BEAUTY OF ENAMEL SIGNS


ADD PERSONALITY TO METAL SIGNS


Design a Sign